Today’s guest blogger at the Writer’s Resource Center, Tom Johnson, offers a provocative post on balancing personal with professional content in nonfiction writing. On one extreme, there is “oversharing,” such as that exemplified by bloggers such as Emily Gould. On the other extreme, there are those dry texts that appear to have been dictated by a robot. Tom argues for something in-between, something that has enough substance to give the article or essay its meat and enough personal sharing to add a bit of spice. His pithy advice to writers: “[…] make sure the substance is there first. With that in place, most readers will welcome the personal style.” But click here to read his post in its entirety. His own writing is a great example of how to balance the personal with the professional.